EarthSave Baltimore

EARTHSAVE HEALTHIER EATING RADIO AD CAMPAIGN has the potential to help awaken large numbers of people to the tremendous impact our food choices have on personal and planetary health. The messages will point out the wide-ranging advantages of shifting toward a whole food, plant centered diet.

Ads will run during prime time, 8am-8pm, on four popular Baltimore FM radio stations, 100.7, 104.3, 101.9, and 105.7. Each station will run ten 30-second ads per month, for a total of 120 ads over a three month period. The Natural Brothers Deli, which is across from the Timonium Fairgrounds, is co-sponsoring the campaign.

Earthsave will use five different messages in this campaign, and you can help us decide which ones to include. Below you will see a list of 16 different messages. We’d like you to pick your top five, the ones that touch you the most deeply and make you want to take greater action on diet and lifestyle. When you’ve made your selections, please email the topic titles to Baltimore@earthsave.org, or leave a phone message at 410-252-3043.

If you’d also like to help out by making a donation toward this project, please do so here. http://tinyurl.com/ykuyl97. Or you may send a check or money order payable to Earthsave, 517 Talbott Ave., Lutherville, MD, 21093, with the note "Radio Ads" in the "for" space.
Thanks so much for your generous support. Be well!

Peace, Don Robertson

Protein, Health, & Fitness: Did you know that a diet consisting of a variety of beans & lentils, fruits & vegetables, whole grains, nuts & seeds has all the proteins people need to be healthy and active? Ask vegan athlete Carl Lewis, winner of 9 Olympic gold medals in track and field, or fellow vegan Ricky Williams, Heisman Trophy winning running back for the Miami Dolphins.

Nutritional Needs: Did you know that virtually all vitamins, minerals, and amino acids are created in soil or plants? That's why people who eat only plant foods can obtain plenty of protein, iron, calcium and other important nutrients.

Hunger: Industrialized meat production is very inefficient, and squanders precious resources that could be used alleviate hunger. 80% of American farmland is used to grow grains, beans, and grasses to feed livestock. Our farms could provide for more than 5 times as many people who adhere to a purely plant-based diet.

Climate Change: A recent UN report says that livestock produce more climate-changing greenhouse gases than do all forms of transportation combined. The human appetite for animal flesh is also a driving force behind air & water pollution, erosion, deforestation, and fresh water scarcity. Our meat eating habit poses a serious threat to our future.

Antibiotics are routinely fed to chickens, turkeys, pigs, and dairy cows in massive amounts. As a result, bacterial resistance to antibiotic treatment of humans has jumped dramatically since the 1970s.

Milk: Did you know that there is virtually no evidence that drinking two or three glasses of milk a day reduces the chances of breaking a bone? … or that the highest hip fracture rates are found in the countries in which the most dairy products are consumed?

Shrimp & Fish: Did you know that for every pound of shrimp that we take from the ocean for food, we throw back another 20 pounds of mostly dead or dying sea life? And fish are being harvested in much the same way, with devastating results for marine ecosystems.

Dairy Industry: Did you know that a cow on a modern dairy farm will spend nearly all of her short life pregnant, so that milk production and profits can be maximized? The male calves, who are inconvenient by-products of that industry, are taken from their mothers within hours of birth, often to be chained at the neck in one spot for their entire, brief lives.

Erectile Dysfunction: Did you know that physicians are now using male erectile dysfunction as a marker for heart disease? The artery that leads down there can become clogged or damaged, just like any other. It can also be restored to vitality, like any other. Let food be your medicine!

Fishing Industry: Did you know that virtually every species of seafood is either already severely overfished or being harvested at maximum sustainable levels? There's simply no way to balance recommendations to eat more fish with the state of the world's oceans, & certainly not with a world population about to hit 7 billion!

The China Study generated massive volumes of comprehensive data, suggesting that the more animal protein we eat, the greater our risk for heart disease, diabetes, hypertension, kidney disease, osteoporosis and autoimmune diseases. The director of that ground-breaking study also concluded that the consumption of animal products causes more cancers than does any chemical carcinogen.

Farm Animals: The vast majority of farmed animals today are raised in appalling conditions, which few of us would want to imagine, let alone experience. The federal Animal Welfare Act offers no protection, because it doesn’t even apply to farmed animals. And the few state laws that exist are often simply ignored.

Chickens: Those who have witnessed the conditions in which chickens are raised and killed can understand why poultry is the most common cause of food poisoning in the home. The Atlanta Journal Constitution interviewed 84 federal poultry inspectors and found that more than two-thirds of them were so concerned that they had stopped eating chickens, themselves.

Egg Industry: You might not know that the egg industry has no use for newborn male chicks, so they are routinely tossed into plastic bags with hundreds of others and left to smother. Free range egg production is no different.

Chicken Manure: Did you know that the poultry industry on the Delmarva peninsula produces 1 million tons of chicken waste every year? It's a primary source of dangerous bacteria, and nutrients that steal oxygen from our waterways. It's no wonder that very little progress has been made on restoring the Chesapeake Bay.

Living Peacefully: We’ve been blessed with bodies that don't require us to take the lives and the freedom of those with whom we share the planet. As we begin to eat and live more simply and sustainably, we bring our lives into greater alignment with our true peaceful nature. We grow in wisdom and share the joy of living with an ever broadening circle of friends.